People Before Profit – In Football!!!

February 10, 2009

We just want to say a big ‘NICE ONE!‘ to Sheff Wednesday. The Owls have signed a two season deal which will see the usual corporate shirt logo replaced with the name and logo of  ‘The Children’s Hospital’, Sheffield. Sheffield Wednesday’s chairman Lee Strafford said…

“We are proud to say loud and clear that Sheffield Wednesday wants to break the current football mould by getting away from the perception that football is just about money. Certainly, a commercial shirt sponsorship deal can be very lucrative. However, we feel that there is much more value in supporting an organisation within our city that provides a vital service to people in need, not just to those in our own region but to children across the country.”

C’mon the Owls!!!



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